AJLakes
Training Academy
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AJ Lakes Mentoring Programme
Clarity. Confidence. Growth without the overwhelm.
If you’ve ever thought, “I know I’m capable of more, I just need the right support to get there”, you’re in exactly the right place.
The AJ Lakes Mentoring Programme is designed for busy business owners who are ready to step up, stand out, and build a business that truly works for them.
This isn’t about quick wins or surface-level advice.
This is about doing things properly, with integrity, structure, and a clear plan.
So, if you are ready to move from firefighting to focused growth, the AJ Lakes Mentoring Programme is here to support you.
Sign up today for £147 per month or £1470 for the year
Why the AJ Lakes Mentoring Programme Exists
Too many business owners are:
- Working in the business instead of on it.
- Undervaluing what they offer
- Stuck in reactive mode
- Carrying the weight of every decision alone
It doesn’t have to be that way!
At AJ Lakes, we believe that all business owners should be emotionally, physically, mentally, financially and emotionally free from their business and with the right guidance, structure, and support, you can run a business that is both successful and sustainable
Who is this programme for?
This mentoring programme is for you if:
- You are a hospitality business owner or founder
- You are responsible for your people, performance, and profit
- Your business is working — but you’re still too involved in the day-to-day
- You’re the one making the decisions, often on your own
- You want straight-talking, strategic support — not surface-level motivation
- You value honesty, challenge, and real results
You might be feeling:
- Stretched, frustrated, or stuck at a certain level
- Like the business depends on you far more than it should
- Unsure who you can speak to openly and honestly
- That you’ve outgrown generic coaching, courses, or networking groups
Let’s be clear…
You don’t need more information.
You need the space to think properly,
the confidence to challenge what’s not working,
and the support to make decisions, and act on them.
Who This Programme Is Not For
This programme is not suitable if you:
- Want step-by-step hand-holding rather than strategic guidance
- Are you looking for motivation without accountability
- Are unwilling to be challenged or to challenge your current way of working
- Are not open to learning, developing, or seeing things differently
- Prefer to stay within your comfort zone rather than move your business forward
- Are not ready to make changes, even when it’s clear they’re needed
This is a high-trust, high-standard environment.
It’s designed for business owners who are ready to take responsibility, think differently, and take action, even when it feels uncomfortable.
What’s included
This isn’t passive learning. It’s active, focused support designed to move your business forward – consistently.
Bi-Weekly Group Check-Ins
Regular, structured sessions to keep you moving, thinking, and progressing.
Each session is designed to:
- Challenge your thinking.
- Unlock blind spots you may not see yourself.
- Sharpen your strategic decision-making.
- Provide peer insight from others who understand the realities of running a business.
- Hold you accountable to taking action, not just talking about it.
You won’t leave with a list of ideas. You’ll leave with clarity and direction.
Strategic Facilitation
Every session is led with purpose.
You’ll be guided through focused conversations that cut through noise and get to what actually matters.
You will leave every session knowing exactly what to do next, and why.
Peer Insight & Shared Experience
You’ll be in the room with other business owners who get it.
This isn’t generic networking; it’s meaningful, relevant insight from people facing similar challenges at a similar level.
Direct Challenge
Expect honesty.
This is a space where assumptions are questioned, gaps are highlighted, and you’re supported to raise your standards, not stay where it’s comfortable.
Ongoing Support Between Sessions
You’re not left on your own between check-ins.
You’ll have access to:
- A dedicated WhatsApp group for in-the-moment support and accountability.
- A private Facebook group for wider discussion and shared insight.
Online Education Hub
A growing resource designed to support your development alongside the mentoring.
- New course content is added each month.
- Practical, relevant topics you can apply immediately.
- Resources to support real business decisions, not just theory.
The Outcome
This programme is designed to ensure you:
- Take action consistently.
- Make better, more confident decisions.
- Stop second-guessing yourself.
- Move your business forward with clarity and purpose.
- Clearer strategic direction.
- Improved delegation and team performance.
- Increased profitability and control.
- Reduced overwhelm and pressure.
Why Alison Magee-Barker?
Alison brings over 30 years of experience leading, transforming and scaling businesses of all sizes, taking them from modest beginnings through to successful luxury brands.
She has:
- Led large hospitality operations
- Managed through crises and high-pressure environments
- Built and scaled clients’ business, adding six and seven figures to one-to-one businesses within 6 months.
- Worked directly with owners, CEO’s, Directors, Founders, and Senior Leaders.
This programme is not theory-led, it’s all about action and accountability.
It is built on real-world leadership, commercial experience, and results.
Alison’s role is not to impress you.
It is to:
- Ask the questions others won’t
- Challenge what’s holding you back
- Help you lead and grow with confidence and control
Clarity, Focus, Vision and Drive
The Leadership Business Mastermind by AJ Lakestakes you on an incredible journey of learnings, discovering opportunities and successes whilst living them with lots of Action and Accountability sessions keeping Clarity, Focus, Vision and Drive.