AJLakes
Consultancy
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Hospitality Consulting for Growth & Profitability
Boost your hospitality business with AJ Lakes consultancy. Improve profitability, leadership, and staff retention. Book a consultation today
The UK’s Leading Hospitality Consultant Helping Businesses Grow
Are you a CEO, Business Owner, or Hospitality Leader struggling with profitability, leadership challenges, staff retention, or business growth?
Do you feel overwhelmed by daily operations and firefighting problems instead of focusing on strategic success?
At AJ Lakes, we help hospitality businesses increase revenue, streamline operations, and build high-performing teams, ensuring sustainable success while improving work-life balance for leaders.
Expert Hospitality Consultancy Tailored to Your Needs
As one of the UK’s top hospitality consultants, Alison Magee-Barker is a multi-award-winning business strategist, coach, and trainer known for adding six figures to businesses within six months.
We’ve designed our consultancy services specifically for:
CEOs & Business Owners – Struggling with profitability, leadership delegation, succession planning, and business exit strategy.
Sales & Marketing Directors – Looking to improve revenue, guest satisfaction, direct bookings, and brand reputation.
HR Directors & People Managers – Facing challenges with staff retention strategies, leadership development, and workplace culture.
How AJ Lakes Hospitality Consulting Can Help You
1. Business Growth & Profitability
• Increase revenue & profitability – Achieve sustainable profit growth and improve the profit margin of restaurants and hotels.
• Financial & budgeting strategy – Understand what profit means in business and create a budget that strengthens the bottom line.
• Business exit strategy & succession planning – Develop a clear business exit strategy and plan for leadership transitions.
• Identify areas for improvement – Analyse financial and operational strengths and weaknesses to maximise growth.
2. Leadership Development & Team Performance
• Building a high-performance team – Implement the high-performing teams model and foster shared goals for success.
• How to delegate effectively – Learn how to delegate tasks effectively and free up time for strategic growth.
• Effective communication & building trust – Strengthen management skills through clear roles and responsibilities.
• Leadership Development Plans – Ensure leadership teams develop through structured performance reviews and training programs.
3. People & Culture Management
• How to improve staff retention – Reduce turnover rates and create a thriving workplace culture.
• Benefits of effective teamwork – Strengthen collaboration using the characteristics of an effective team.
• Fostering a sense of belonging – Create a working environment that motivates and retains employees.
• Managerial training & job descriptions – Upskill leaders in hotel manager duties, restaurant manager duties, and operational excellence.
4. Sales, Marketing & Digital Growth
• Maximise revenue through marketing – Strengthen sales and marketing strategies to increase occupancy and bookings.
• Hospitality leadership & guest satisfaction – Improve service quality and brand reputation through effective communication and leadership strategies.
Why work with AJ Lakes?
Hands-on, results-driven approach – We don’t just advise; we work closely with your business to implement strategies and drive measurable success.
Proven track record – We have helped hundreds of hospitality businesses grow revenue, improve operations, and build high-performing teams.
Flexible consulting options – Choose from short-term fixes or long-term retainers tailored to your needs.
Book a Consultation Today
Let’s discuss your biggest business challenges and create a roadmap for success.
Book a consultancy call or meeting to start transforming your hospitality business.
Get in touch today – Take the first step towards a more profitable business with AJ Lakes Hospitality Consultancy.
Looking for our Online Training Courses or our Hospitality Mentoring Programme instead?
Do you need a Business Health Check?
The AJ Lakes Model – Six Star Steps to Hospitality Success™
⭐ 1. PEOPLE
Using our model: Ideal Client Creator™
⭐ 2. PRODUCT
Using our model: Specific USP Strategy™
⭐ 3. PROFIT
Using our model: Budget C.O.S.T.S Blueprint™
⭐ 4. PERSONNEL
Using our model: Exceptional Employee Generator™
⭐ 5. PLAN
Using our model: Tips & Techniques Toolkit™
⭐ 6. PROMOTE
Using our model: A.D.V.A.N.C.E.D Exposure Endorsement™
📞 Get in touch today to find out more
Frequently Asked Questions (FAQs)
How do I work with AJ Lakes Hospitality Consultancy?
You can work with Alison Magee-Barker on a short-term consultancy for immediate solutions or a long-term retainer for ongoing strategic support. Whether you need a quick fix or an in-depth transformation, we tailor our services to your business needs.
What’s the difference between short-term and long-term consultancy?
- Short-term consultancy – Focuses on immediate problem-solving, quick wins, and action plans to address specific business challenges.
- Long-term retainer – Offers continuous support, leadership development, and hands-on strategy implementation to drive sustainable business growth over time.
Will Alison visit my business in person?
Yes! Alison takes a hands-on approach, visiting businesses to immerse herself in operations, assess challenges first-hand, and implement tailored solutions. For flexibility, virtual consultancy options are also available.
What industries does AJ Lakes Hospitality Consultancy work with?
We specialise in hotels, restaurants, tourism businesses, and hospitality venues. We work in a number of different industries, creating outstanding results and working with CEOs, directors, managers, and teams.
Whether you’re an independent operator or part of a larger group, we provide tailored strategies to increase profitability and build high-performing teams.
What results can I expect from working with AJ Lakes?
Many of our clients see six-figure revenue growth within six months. You can expect improved profitability, stronger leadership teams, better staff retention, and a more efficient, high-performing business.
What does a results-focused Business hospitality consultant do?
A hospitality consultant provides expert guidance to hotels, restaurants, and tourism businesses, helping them improve profitability, leadership, staff retention, and operational efficiency.
How can a hospitality consultant help my business?
At AJ Lakes, we work closely with businesses to increase revenue, enhance leadership skills, improve team performance and culture, and develop a long-term sustainable growth strategy.
How do I grow my hospitality business?
Growing a hospitality business requires strategic planning, effective team management, and optimised sales and marketing. We help you identify areas for improvement and implement high-performing team models to drive growth.
What are the benefits of staff retention?
Strong staff retention strategies lead to lower turnover rates, higher productivity, and improved guest satisfaction. We help businesses implement retention techniques that enhance team and company culture, management skills, and employee engagement.
What is an effective exit strategy for business owners?
A business exit strategy ensures a smooth leadership transition while maintaining profitability. We assist in succession planning, leadership role development, and operational handovers to secure long-term business success.
Check out our Exit Strategy Planning Package here.
🚀 Ready to transform your hospitality business? Whether you need quick solutions or long-term strategic growth, AJ Lakes is here to help.
Book a consultation today and start building a more profitable, high-performing business.
